If you aren’t a web stalker like myself, then you may not know that Estée Lauder has once again purchased a smaller, yet well-known (in partial thanks to Jaclyn Hill) cosmetics brand. The cosmetics giant acquired Becca from Luxury Brand Partners for what is being said is a hefty sum. Forbes touts “[the] search for the flawless face” as EL’s reasoning behind the purchase. My personal take on the matter…in the world of beauty it’s EL’s world and the rest of us just live in it. One of the oldest beauty companies, Lauder has been around since 1946 when screen sirens like Eva Gardner were all the rage. Having started with just four products in their arsenal; the Estee Lauder Companies now own over 30 beauty brands. Needless to say, Mrs. Lauter (may she rest in peace) has certainly earned her keep.
So what is Becca, also known for being a cruelty-free brand, saying about all of this? The official statement can be found on their website under their FAQs. “Our #BECCAbeauties are our guiding light. The past few years have been amazing and we have grown tremendously. We appreciate all of your support and love to help get us where we are today. As we continue on our journey, we are excited to join The Estée Lauder Companies family. With their extra support, we will be able to bring our products and vision to even more #BECCAbeauties worldwide.” Other cruelty-free brands such as Urban Decay and NYX have also joined the EL Companies and maintained their commitment not to test on animals. Will it be the same for Becca? Only time will tell.
If highlighting is not the most talked about trend in the beauty community right now; I don’t know what is! I’m fully aware that my last post was about colored highlighters, but when I came across this stunning photo and article this afternoon I couldn’t resist giving my thoughts. While some are covering their entire faces in moondust for the full-face highlighter challenge; the more daring are taking on thermal highlighting. I know what you’re thinking…what the??? Thermal highlighting is intended to mimic the same pigments given off during a thermal body scan. Think The Predator circa 1987. Now while I wouldn’t wear this look in public I appreciate the bold statement. I personally am dying to try it. I’ll be sure to post the link to my recreation video when I do!
Original Photo from MUA, Iry Randrasana’s Instagram
It’s been more than a little while since I last posted any content. Honestly, I have been in kind of a rut with the highly saturated Beauty Blogger market. However, I still feel that I have a unique point of view that I want to continue to share so don’t worry this blog isn’t going anywhere! I hope it will only continue to grow and become better.
With the above being said; I want to clue my readers into where they can still purchase one of the most popular products on the Beautygram (Instagram) as I like to call it. Yesterday the talented Jeffree Star released his new Skin Frosts on his website and others that carry his products. Full transparency, these bad boys are SOLD OUT nearly everywhere, but there seems to be one shade available that didn’t race off the shelves as quickly as the others: Mint Condition.
I think the idea of a minty highlighter was a stretch too far in the cosplay direction for some, but I disagree. Industry trends show that multi-colored highlighters are having a moment. Here are links to a few that have been coveted by the masses:
Prismby Bitterlace Beauty: completely rainbow highlight with a 7-8 month long wait list
I have inserted pictures for the palettes so the positions make more sense. They are not my photos nor do I claim any rights to them.
Maybelline Nudes Palette: 5th shadow in the top row: muted grey brown as a transition shade, 2nd shadow in the bottom row: cool toned brown used in the crease, 3rd shadow in the top row: cream color used on the brow bone, and 1st shadow in the top row: shimmery white used on the inner corner for highlight.
Maybelline Eye Studio Color Plush Silk Eyeshadow in Coral Oasis
Fourth shadow in the quad: warm chocolate brown used in the outer corner, First shadow in the quad: warm beige shimmery shade used on the lid.
Maybelline Face Studio Master Conceal in Medium/Deep
Maybelline Volume Express The Falsies Push Up Drama mascara
Mayebelline Eye Studio Lasting Drama Gel liner in blackest black
Maybelline Baby Lips Moisturizing Lip Gloss in Life’s a Peach
I am a Hautelook shopper. It is truly one of my favorite flash sale websites. With that being said, it’s no surprise that I receive email updates on arriving beauty products. I opened an email this morning stating Hautelook would be featuring Koh Gen Do in the Beauty section of the site this week.
Immediately I thought I would have to discontinue my Hautelook membership as you know I have not been a fan of Koh Gen Do (evident in my last post). However, low and behold something fabulous happened! Hautelook, a subsidiary of Nordstrom, a brand who celebrates diversity; is carrying the Koh Gen Do Moisture foundation in two deeper shades! This is something up until this point I couldn’t even find on the Koh Gen Do home site.
Needless to say I am more than pleased that Hautelook is selling a larger variety of shades! If you feel as though you have been missing out check out the site. The sale ends in 1 day and 23 hours.
I recently paid a trip to my local CVS to use the plethora of Extra-bucks I had in my possession. As a bon-a-fide regular they know what I’m always on the hunt for; it’s like they make a point to ensure the NEW! displays are in my line of sight. On this particular day I went straight to the Wet N’ Wild section after seeing a new highlighter on Kathleen Lights’ YouTube channel. Needless to say with it’s $4.99 price tag I didn’t hesitate to lay my hands on Mrs. Josh Duhmel’s latest collab with Wet N’ Wild. It is everything I thought it would be and more! The pan and my pathetic swatch do not do it justice. This highlighter is smooth, buttery, glides on the face like silk, and is the perfect champagne gold color with a hint of a rosey hue. If you don’t believe me try it out yourself. You will thank me later!
I recently posted a photo of myself on my Instagram wearing a bright berry lip that garnered lots of attention. (See Below) I was surprised at the amount of buzz I was getting wearing a $3 product! If only my higher end lippies got that much love. When a friend asked what I was wearing I didn’t hesitate to share my bargain beauty find. “You won’t believe that it’s an E.L.F. matte lip color, ” I boasted. “And it was only three bucks!” I have a total of four of these fabulous finds now: Berry Sorbet, Praline, Coral, and Tea Rose.
The formula of this product is smooth and glides on easily despite its matte finish. The pointed tip makes application a breeze even in those hard to reach corners of the mouth; it can even be used to line the lips so you can mix and match colors for a cool ombre look! There is no unusual smell to these babies, so if you are sensitive to what goes below your sniffer no worries E.L.F. has that covered. All in all there is nothing bad I can say about this product. It is lost cost and high quality that most matte lip lovers will flock to.
Of course you can still find E.L.F products in your neighborhood Target and at their website eyeslipsface.com but E.L.F. has also expanded their market into actual drugstores. I found my Coral lip color just last week in my local CVS and have seen several new displays in my Walgreens housing their products. They have even popped up in Wal*Mart! Needless to say if you want to find this product or another by E.L.F look no further than your usual drugstore haunts. Happy shopping!